Case Study: Kauffman Gas doubles Google reviews with Bright Orange Thread

Kauffman Gas doubles Google reviews in 3 days with Bright Orange Thread

The customer, Kauffman Gas, a family-owned propane company, needed to boost its online presence by increasing its number of positive Google reviews to improve its local SEO and reputation. The vendor, Bright Orange Thread, utilized an email engagement campaign to address this challenge.

Bright Orange Thread implemented a solution by sending a single, carefully constructed email to Kauffman Gas's customer base, making it easy for them to leave a review with one click. This strategy resulted in the number of 5-star reviews more than doubling from 44 to over 94 in just three days, while also raising their Google My Business star rating from 4.6 to 5 stars. This success significantly enhanced Kauffman Gas's local search visibility and served as a testament to their excellent customer service.

Kauffman Gas