Case Study: Detail Online achieves daily eCommerce product auditing with Bright Data Web Unlocker

Taking control of the digital shelf with public online data

Detail Online helps brands audit how their products appear on retailers’ websites, but they needed a scalable way to collect large amounts of public online data to automate this process. The company wanted to move beyond occasional manual checks and deliver daily reporting on product placement and presentation in the e-commerce landscape.

Detail Online chose Bright Data’s Web Unlocker to access the public online data required for its automated audits. With Bright Data, Detail Online can now provide detailed daily reports on product visibility, descriptions, images, and title specifications, helping brands catch errors that can affect sales; the company has grown significantly since launching in 2015 and was recently acquired by inRiver.

Detail Online