Case Study: Advantage Solutions achieves a one-stop shop for eCommerce data with Bright Data

Powerful omnichannel solutions driven by online data – Canopy, Advantage Solutions

Advantage Solutions, a leading business solutions provider, faced a significant challenge through its Canopy brand. They needed to aggregate public online product and pricing data from multiple retail portals but were consistently blocked due to their traffic originating from a single IP address. An initial proxy solution quickly ran out of available IPs, once again preventing Canopy from gathering the essential data required for its customers.

To solve this, Canopy implemented a solution from vendor Bright Data, utilizing their Residential Proxies, Datacenter IPs, and the Web Unlocker. This provided the necessary access to gather public online data at scale. The outcome was that Canopy could successfully create a one-stop data shop for its clients, delivering unique and tailored market reports that provided a better understanding of the retail landscape and helped set them apart from their competition. Bright Data's technology and partnership were cited as key to this success.

Advantage Solutions

Tim Lam

National Technology Director