Case Study: Red Points expands brand protection and improves service with Bright Data Web Unlocker

Addressing brand protection from every angle Red Points

Red Points, a brand protection SaaS company serving global brands, needed a scalable way to collect online data without getting blocked or cloaked. Its team was focused on detecting product fraud, illegal use of brand names, and unauthorized displays of branded products, as well as finding videos, images, and audio that might violate intellectual property rights. To support this effort, Red Points turned to Bright Data and its Web Unlocker product.

With Bright Data’s Web Unlocker, Red Points improved its ability to collect data reliably across the web, expand its offering to more customers, and improve service for existing ones. The solution also helped the company reallocate staff away from debugging and unblocking work to higher-value tasks, saving time and resources. Bright Data’s automated data collection gave Red Points a more effective way to address brand protection from every angle.

Red Points