Case Study: O'Keefe Reinhard & Paul refreshes its digital experience with Bright Bright Great

O'Keefe Reinhard & Paul celebrates 10 years with Bright Bright Great

O’Keefe Reinhard & Paul (OKRP), a Chicago-based advertising agency, approached their original branding and digital experience vendor, Bright Bright Great, with a challenge. To celebrate their 10-year anniversary and recent successes, OKRP needed to reimagine their digital presence. The goal was to retain their rich history while creating a modern, flexible platform to propel them forward.

Bright Bright Great implemented a comprehensive solution including a brand refresh, a major typeface update, and a full website rebuild. They delivered a new visual identity system and a custom back-end content management system, allowing the OKRP team to easily share their work and news. The project successfully celebrated the agency's decade of growth while equipping them with a robust digital experience for the future.

O'Keefe Reinhard & Paul