Case Study: Pepperminds increases signups and field marketing quality with Briggs+Walker

How Pepperminds increased its signups and overall quality of Field Marketing with Briggs+Walker

Pepperminds, a large European field marketing agency, faced the challenge of improving business results and maintaining a competitive edge in a mature industry. To overcome this, they turned to Briggs+Walker for a solution involving its location planning and field marketing software.

By implementing Briggs+Walker's platform, including the Location Manager and field app, Pepperminds gained real-time insights to coach agents and efficiently plan their presence. The solution significantly improved data quality, reducing signup losses from input errors to just one or two per month. Briggs+Walker provided a stable, "Pepperproof" system that has become the industry standard for the agency.

Pepperminds

Luuc Steltenpool

ICT & Data Manager