Case Study: Emolife achieves more efficient field marketing and better campaign coordination with Briggs + Walker

Emolife - Customer Case Study

Emolife, a field marketing company, was investing significant financial resources into its own internal platform but struggled to keep up with market innovations. They sought a more efficient, commercially-focused solution to replace their in-house system and partnered with Briggs + Walker, adopting their field marketing suite.

The solution from Briggs + Walker streamlined operations and digitized the sales process, ensuring full capture of customer data and eliminating data leaks. Their unique Location Manager provided an industry-standard planning tool that improved coordination with agencies and advertisers through a real-time visual map and embedded business rules. Briggs + Walker provided a proven, evolving solution that made Emolife's processes easier and more efficient, overcoming initial internal resistance to yield significant improvements.

Emolife

Sander Smulders

Chief Administrative Officer