Case Study: Saint Louis University boosts international enrolment with BridgeU

Saint Louis University - Customer Case Study

Saint Louis University partnered with BridgeU, using BridgeU’s enrolment services and content marketing support, to rebuild international enrolment after numbers had declined in recent years. As a private university in Missouri with a strong history of global recruitment, SLU wanted to increase both international student numbers and cohort diversity.

BridgeU created bespoke campaigns for Saint Louis University, including video spotlights, blog content, and competitor-targeted outreach, while also helping launch an automatic scholarship for BridgeU applicants offering up to $2,500 per semester. The campaigns reached students in 121 countries, generated applications from 18 countries, and delivered a 37% conversion rate from shortlisting to application for the 2023 cohort.

Saint Louis University

Heather Brock

Director of Communication