Case Study: Leading CPG Firm achieves AI-driven master data management with BRIDGEi2i Analytics Solutions

AI-driven Master Data Management for a CPG firm

Leading CPG Firm partnered with **BRIDGEi2i Analytics Solutions** to improve access to more than 50 business-critical dashboards for over 100 users across multiple personas. The company needed a user-oriented, interactive AI-driven platform that could seamlessly access reports and use Master Data Management to automatically harmonize and connect disparate data sources and systems.

**BRIDGEi2i Analytics Solutions** implemented an AI-driven MDM solution using the Watchtower™ framework for continuous outlier detection and data quality monitoring. The platform ingested 1TB of data from sources such as Oracle, MS SQL, and SAP, created functional data marts, and used machine learning for data QA and enrichment across ERP, MES, and MRP systems, helping improve data accuracy and downstream analytics with reported impact on data securing forecasts of 50% and source-stage securing data of 40%.