Case Study: V&B (wine & beer retailer) doubles SEO traffic and boosts local footfall with BRIDGE Store Locator

V&B grows its online popularity and doubles SEO traffic with BRIDGE

V&B is a growing French wine and beer retailer and tasting venue with 140 franchised stores that wanted to boost local awareness and bring more customers into stores. Although the brand was well known nationally, many individual V&B locations were not appearing in local search results, so V&B engaged BRIDGE to improve local visibility using the BRIDGE Store Locator.

BRIDGE implemented a Store Locator with dedicated Local Pages for each franchise (directions, hours, services), integrated social accounts, and lead‑generation modules like “Contact the store” and “Subscribe to our offers” to support hyper‑local campaigns. The BRIDGE solution doubled SEO traffic within three months, now accounts for 60% of online traffic, and shows strong local engagement (52% of locator visitors are interested in promotions and 42% are mobile users).

V&B

Amélie Rebel

Community Manager