Case Study: Gan Assurances achieves 40,000+ new business opportunities and boosts agency online visibility with BRIDGE Store Locator

Discover how Gan Assurances accelerated the online presence of its agencies

Gan Assurances, a French insurer with over 1,000 agencies, needed to improve the online-to-offline customer journey by making local agencies easier to find and contact; the challenge was to boost local search visibility and generate more qualified prospects. To meet this need they selected BRIDGE and its Store Locator and Local Pages solution to centralize agency information and support local SEO.

BRIDGE implemented a Store Locator plus SEO-optimized Local Pages that display agency details, offers, contact options and opening hours, driving visitors to call or visit agencies. The BRIDGE solution produced measurable gains: +20,000 Store Locator page visits per month, +25,000 agency call intentions in six months and +40,000 new business opportunities in six months, significantly increasing Gan Assurances’ local online visibility and lead generation.

Gan Assurances

Denis Meimoun

Director of Digital Transformation