Case Study: 4 Pieds achieves 20% organic traffic growth and improved local visibility with BRIDGE

4 Pieds experiences 20% growth in online traffic after using BRIDGE

4 Pieds is a leading French furniture retailer with 24 stores and more than 30 years’ experience. Facing the challenge of increasing online visibility for its network of locations, 4 Pieds partnered with BRIDGE to deploy the BRIDGE Store Locator and Local Pages as the core of its local SEO and online-to-offline strategy.

BRIDGE implemented a Store Locator, dedicated Local Pages with product category listings, and integrated the Avis Vérifiés review module to surface fresh, crawlable local content. The work drove measurable impact: +20% organic traffic, 23,000 visits in 60 days from the BRIDGE product category feature, and 50% of Store Locator traffic coming from SEO, improving local search rankings and generating more in-store visits and leads.

4 Pieds

Romain Blanchet

Digital Marketing Project Manager