Case Study: Usual achieves 10x growth with Brex

Usual - Customer Case Study

Usual, the single‑serve clean‑wine company founded by Matt Dukes and Rachel Vodofsky, was selling out online but struggling to find non‑dilutive capital and fast credit that could keep pace with hypergrowth. Traditional providers were slow, offered low limits and required personal guarantees, so Usual turned to Brex and its corporate card/underwriting service (with QuickBooks integration) to support inventory and advertising spend.

Brex delivered rapid onboarding (minutes to apply, next‑day implementation), no personal guarantee, and 10–20x higher credit limits than traditional cards—other cards were about 20% of Brex’s limits—while its QuickBooks integration saved the team hours each month. With Brex’s higher limits and streamlined dashboard replacing a wallet of cards, Usual accelerated execution on inventory and marketing and achieved 10x growth in 2019.

Usual

Matt Dukes

Co-Founder