Case Study: Olio Cristofaro achieves 100% yearly olive oil sales in six weeks with Brevo

Olio Cristofaro Grows Family Business Thanks to Sendinblue Automation

Olio Cristofaro, a small family business in Puglia, Italy, needed an affordable and simple marketing solution to help manage communication and free up time for day-to-day work. The team, led by Sales and Marketing Manager Giuseppe Cristofaro, had tried other all-in-one tools but found them too complex and expensive. They chose Brevo to support their marketing and customer communication efforts.

With Brevo’s automation, segmentation, lead scoring, and multi-channel workflows, Olio Cristofaro was able to send personalized nurture emails, automate abandoned cart and review requests, and route SMS-preferring customers into separate campaigns. The result was a streamlined customer journey that helped Olio Cristofaro sell 100% of its yearly olive oil harvest in just six weeks, while also earning nearly 600 five-star ratings and strengthening long-term customer relationships.

Olio Cristofaro

Giuseppe Cristofaro

Sales and Marketing Manager