Brevo
53 Case Studies
A Brevo Case Study
Love Energy Savings, a UK-based energy broker helping SMEs cut costs, needed to build a full eCRM strategy to convert more leads, retain customers, and increase customer value. After finding their previous email tool too limited, they adopted Brevo’s all‑in‑one marketing platform — including email, SMS, automation, dynamic segmentation, forms and transactional messaging — to create personalized, multi-channel customer journeys.
Using Brevo, the team implemented customized templates, lead capture and callback forms, conditional campaign displays, SMS-driven renewal workflows and IP warm‑up with a dedicated CSM. The impact was measurable: Brevo helped generate six times more leads, callback-form leads convert at 80%, deliverability stayed excellent with <1% bounce rate, and overall conversions and customer loyalty significantly improved.
Tom Spoelstra
eCRM Manager