Case Study: Hi-Rez Studios boosts player engagement with Brevo

Hi-Rez Studios Boosts Player Engagement by 10% with Brevo

Hi-Rez Studios, the Atlanta-based video games developer behind titles like SMITE and Paladins, wanted a more efficient way to manage player communications and community engagement. The team was frustrated by using separate tools for CRM and email marketing, and needed a more powerful automation solution. They chose Brevo for its ease of use, affordability, and dedicated support.

With Brevo’s API and automation capabilities, Hi-Rez Studios was able to personalize player journeys by game, send targeted welcome flows, and power campaigns like annual recap videos and refer-a-friend promotions. Brevo helped the studio send 113,000 personalized end-of-year stat videos, drive a 210% increase in new players from a referral campaign, and boost player engagement by 10%.

Hi-Rez Studios

Prarthana Ramesh

Marketing Specialist