Brella
28 Case Studies
A Brella Case Study
Nutrition Capital Network (NCN), by Informa Markets, runs five annual Investor Meetings and when their spring meeting had to move fully virtual they faced a major challenge: how to replicate the curated, exclusive atmosphere and the spontaneous, serendipitous networking that defines their in-person events. As pioneers of virtual delivery within their organization, NCN needed a polished platform, strong matchmaking, and an intuitive attendee experience to maintain the community feel and production standards members expected.
NCN partnered with Brella to host the virtual Spring Investor Meeting; Brella’s event platform — including its AI-powered matchmaking and a curated, single-event environment — enabled a TV-quality production and recreated meaningful, relevant connections. The meeting earned overwhelming praise for ease of use and engagement, ran smoothly after extensive rehearsals, and produced a successful virtual format that NCN will continue to use and build on.
Ashley Brand
Associate Show Manager