Case Study: Knowly achieves a 50% meeting acceptance rate with Brella

A 5-day virtual event with an extraordinary 50% meeting acceptance rate

Knowly, an ed-tech startup, needed to host a week-long virtual event to build a community for L&D professionals but had a small team. Their challenge was to find an all-inclusive platform that was easy to use and had advanced networking capabilities to guarantee engagement and foster new connections. They chose Brella's event platform to meet these needs.

Brella provided a tailored strategy featuring its AI-powered, intent-based matchmaking software. This solution enabled attendees to connect before the event, leading to a 50% meeting acceptance rate, significantly above the platform's average. The event successfully attracted over 330 attendees, allowing Knowly to increase brand awareness, nurture customer relationships, and establish the foundation for its professional community.

Knowly

Julia Pohjanen

Customer Success Manager