Case Study: LendIt achieves 14,500 meetings and 45% meeting growth with Brella

22,000 meaningful meetings over 5 years the LendIt Fintech story

Lendit is the world's largest conference series for fintech and lending, running major events in the US and Europe. Faced with large, diverse attendee pools and a desire to deliver higher-quality, easy-to-use networking, Lendit partnered with Brella to improve matchmaking and make networking simple for attendees with varying tech experience.

Brella supplied its networking platform and on-site support to power scheduling and matchmaking; in 2017 the partnership delivered 2,000 meetings at their first event, and across six events Brella has helped Lendit facilitate more than 14,500 meetings for 6,500 finance professionals. Measurable impacts include 45% meeting growth at Lendit USA (2017–2019), 82% meeting growth (2018–2019) and a 75% average pre-event engagement rate, demonstrating Brella’s effectiveness in boosting engagement and meeting volume.

Lendit

Nora Steinman

Marketing Strategist