Case Study: Pointed Copywriting achieves more diverse, efficient remote hiring with Breezy HR

Making Diverse Hiring Simple

Pointed Copywriting, a 1–5 person remote content agency led by founder Brittany Ryan, needed to build a more diverse team while managing a constant stream of applicants and heavy client work. With no dedicated recruiter and an ad hoc hiring process housed in a recruitment inbox and Google Sheets, Pointed Copywriting faced hiring fatigue and lacked the visibility to prioritize candidates from underrepresented communities — so they turned to Breezy HR.

Breezy HR provided a centralized hiring system with a quick setup, reusable questionnaire templates, automated emails, integrated team chat, and consolidated candidate tracking that replaced spreadsheets and scattered communications. The switch saved the team time, improved collaboration, streamlined the candidate experience, and gave Pointed Copywriting the bird’s-eye view needed to prioritize diverse applicants — putting them on track toward their diversity goals.

Pointed Copywriting

Brittany Ryan

Founder and Content Chief