Case Study: Build-A-Bear Workshop brings playful ESG storytelling to life with Breakout Studio

Build-A-Bear Workshop celebrates nearly 30 years with Breakout Studio

Build-A-Bear Workshop, a consumer goods retailer known for its stuffed animals, needed its Corporate Responsibility Report to reflect its playful brand spirit while effectively communicating dense data and ESG accomplishments. They partnered with Breakout Studio to design the report.

Breakout Studio designed the report using vibrant color blocking, sketch-inspired graphics, and playful infographics to make the content engaging and easy to navigate. The solution incorporated full-bleed layouts and brand imagery to reinforce Build-A-Bear's whimsical identity while successfully highlighting its global reach and commitment to sustainability. Breakout Studio delivered a captivating report that balanced important data with the brand's core focus on fun.

Build-A-Bear Workshop