Case Study: BBQGuys achieves a 9.5% conversion lift and larger cart sizes with Bread Pay

How BBQ Guys Increased Conversions and Cart Size with Bread

BBQGuys, a ShoppersChoice.com brand and leading online destination for grills and outdoor kitchens, wanted a simple, affordable way for customers to pay over time so they could make larger purchases. They partnered with Bread Pay to offer a white‑label, pay‑over‑time financing option that includes pre-qualification and low monthly installments.

Bread Pay implemented an easy-to-integrate, customizable financing flow that matches BBQGuys’ brand and customer experience. Since launch, BBQGuys has seen a 9.5% increase in conversions; customers using financing posted a 32.6% higher AOV and checked out with 24% more items—results BBQGuys attributes to Bread Pay’s seamless implementation and pre-qualification features.

BBQGuys

Corey Tisdale

Chief Operating Officer