Case Study: AVADirect achieves a 50% increase in financed sales volume with Bread Pay

AVADirect overclocks their sales volume by 50% with Bread Pay™

AVADirect, a custom PC manufacturer, wanted to drive more sales and higher average order values than they were getting from their previous pay-over-time provider. They partnered with Bread Pay to introduce pay-over-time financing throughout the shopping journey, aiming to present financing options earlier and more broadly to shoppers.

Bread Pay implemented a deep, site-wide integration — adding a dedicated financing page, homepage banner, and prequalification on category, product, and cart pages — so customers could prequalify sooner. The results: financed sales volume was 50% higher year-over-year in April, 48.5% of shoppers now prequalify from product pages, AVADirect’s financed AOV is 48.6% higher than with their previous provider, and overall AOV was 23.6% higher in 2020 versus 2019.

AVADirect

Alex Sonis

Founder and Chief Executive Officer