Case Study: University of Southern California engages its global alumni community with Brazen

USC connects with their global alumni community

The University of Southern California needed a way to keep its worldwide alumni community engaged and connect students and alumni with employers without relying on expensive, hard-to-scale in-person events. USC Career Center leaders turned to Brazen’s virtual event platform to expand beyond webinars and better support virtual career services for its global network.

Brazen enabled USC to host large virtual career fairs and career advising sessions, including one event with 1,501 students and alumni and 49 employers. The solution helped USC reach busy students across campuses, improve work-life balance for staff, and quickly shift to 100% virtual operations during COVID-19; the transition was described as quick and smooth and impressed senior leaders.

University of Southern California

Lori Shreve Blake

Senior Director for Alumni and Student Career Services