Case Study: UI Health hires 160 FTEs in six months with Brazen virtual recruiting

UI Health Leverages Virtual Recruiting to Hire 160 More FTEs in Six Months

UI Health, a major healthcare system, faced the challenge of hiring 160 additional FTEs within six months amid a competitive talent market and pandemic restrictions. Their goal was complicated by a commitment to hire locally and the logistical difficulties of traditional recruiting. To overcome this, they partnered with Brazen to implement a virtual recruiting solution using their platform for hiring events.

By hosting four virtual events on the Brazen platform, UI Health connected more effectively with candidates through position-specific booths. This solution resulted in significantly higher attendance than previous in-person events and a 70-85% attendance rate from registrants. The measurable impact was substantial; as of mid-April, they had filled 82% of the required positions. Brazen's technology also provided a valuable secondary candidate pipeline by allowing hiring managers to revisit chats with previous applicants for future roles.

UI Health

Nick Haubach

Chief Human Resources Officer