Case Study: CTG boosts employee engagement and social reach with Bravon

Using Bravon to improve the internal and external communication

CTG, a provider of end-to-end information and communication technology services, wanted to actively engage its employees to become brand ambassadors by sharing company communication on their personal social networks. To meet this challenge, they partnered with Bravon.

Bravon implemented a platform that centralized content sharing and used gamification to reward employees for their participation and the engagement their posts received. This solution led to highly successful results for CTG, including 80% of employees sharing at least one post and significant increases in post reach (97%), social share of voice (150%), and applause rate (71%).

CTG

Dhana Grimont

Marketing & Communication Manager