Case Study: Saskatchewan Parks and Recreation Association achieves a cohesive brand refresh with Bravo Tango

SASKATCHEWAN PARKS AND RECREATION ASSOCIATION refreshes its brand with Bravo Tango

The Saskatchewan Parks and Recreation Association (SPRA) faced a challenge as its brand had evolved over time, but its logo and brand guidelines had not kept pace. SPRA engaged the vendor Bravo Tango to conduct a comprehensive brand audit and provide a branding refresh to establish a clear foundation for its future.

Bravo Tango executed a solution that involved refreshing SPRA's logo to maintain its recognizability while building out a complete set of new brand guidelines. This framework covered logo variations, fonts, colors, and tone to ensure a cohesive and consistent brand presence across all materials. The work by Bravo Tango provided SPRA with a clear and consistent identity for moving forward.

SASKATCHEWAN PARKS AND RECREATION ASSOCIATION