Case Study: Crutchfield drives new and incremental revenue with Brave Ads

Crutchfield drives 18% of Brave-attributed orders from new customers with Brave Software

Crutchfield, a leading US retailer of consumer electronics, aimed to reach new customers online. To meet this challenge, they partnered with Brave Software to utilize Brave Search Ads, targeting users showing purchase intent through search keywords.

Brave Software implemented a Brave Search Ads campaign, which successfully drove conversions and was subsequently made an always-on media partner. The results demonstrated that an estimated 18% of Brave-attributed orders came from new customers who had not interacted with any other marketing channels, showcasing Brave's ability to generate new and incremental revenue.

Crutchfield