Case Study: Aevo boosts awareness and sign-ups with Brave Ads

Aevo boosts awareness by 88% with Brave Software

Aevo, a new decentralized exchange for cryptocurrency derivatives, faced the challenge of growing its platform and acquiring market share in a highly competitive market during a difficult "crypto winter." To reach a tech-savvy audience familiar with Web3, they partnered with Brave Software and utilized Brave Ads.

Brave Software implemented a solution using three of its ad placements for a full-funnel strategy: New Tab Takeover, Newsfeed ads, and Notification ads. This strategy successfully reached Brave's global audience of over 100 million users. The results were 551 new sign-ups attributed to the campaign, and the value of new deposits exceeded the media spend by a ratio of 2:1, demonstrating a strong return on investment.

Aevo