Case Study: American Nephrology Nurses Association boosts membership engagement with Brave Digital

American Nephrology Nurses Association boosts sign-ups and engagement with Brave

The American Nephrology Nurses Association (ANNA) faced a challenge with its outdated and unintuitive website, which was difficult to navigate and update. This made valuable content hard to find and diminished the appeal of purchasing a membership. Brave Digital was engaged to address these issues and revamp the online portal.

Brave Digital implemented a user-first redesign, reworking the site's content and information architecture while introducing a vibrant new visual design. The solution, built on WordPress, enhanced usability and SEO. The results included a more modern online presence, improved member engagement, and an increased rate of new membership sign-ups.

American Nephrology Nurses Association