Case Study: Che Buono boosts traffic and conversions with Branex web design and social media strategy

Che Buono - Customer Case Study

Che Buono, an innovative Italian food concept built around a mobile truck, needed a stronger online presence to replace its outdated, colorless website and better promote its authentic cuisine, menu variety, and growing local reach in California. Branex was brought in to create a more attractive, trendier website experience that also reflected the brand’s Italian heritage.

Branex redesigned the site with a rich red, white, and black visual palette, Italian-inspired typography, a CMS-based structure, custom post types, a customizable footer menu, and third-party API integration for easier management. The company also supported Facebook, Instagram, and Twitter efforts, helping boost traffic from about 100 visits per day to 1,200 visits per day within three months, while CTA rates increased to 40–50%.

Che Buono

Luciana Basile-Lewis

Owner