Case Study: Abu Dhabi National Exhibition Centre (ADNEC) streamlines event discovery and booking with Branex

Abu Dhabi National Exhibition Centre boosts attendee engagement with Branex’s 3D maps and push notifications

The Abu Dhabi National Exhibition Centre (ADNEC) needed a comprehensive mobile application to help users discover, learn about, and book services for its events and exhibitions. They partnered with vendor Branex to develop an immersive app that would centralize event information, streamline the booking process for hotels and meetings, and facilitate real-time attendee collaboration, thereby solving the challenge of disconnected and time-consuming event planning.

Branex designed and developed a feature-rich app for ADNEC that included event discovery filters, integrated maps, a calendar system for booking appointments, and in-app messaging. The solution also provided social media integration and push notifications. The result was an engaging and highly functional platform that provided users with a seamless experience for managing their event attendance, which successfully enhanced attendee engagement and interaction for the client.

Abu Dhabi National Exhibition Centre (adnec)