BrandYourself
8 Case Studies
A BrandYourself Case Study
Jill Ombrello, owner of a family dentist office and a leading authority in the Healthy Start program, needed help from BrandYourself to improve her online visibility. Although her patients valued her work, she was difficult to find online, and negative or irrelevant search results could have harmed her reputation and business. BrandYourself provided its Basic Personal Branding package to help Jill build a stronger, more proactive online presence.
BrandYourself created optimized social profiles and a custom personal website, then published industry-specific content, built authority, and added customized projects like an interactive quiz, an IdeaMensch feature, and a review-focused page. Within 12 months, Jill’s positive properties were ranking on the first page of Google and eventually outranked unwanted results, pushing those results to page 2 and beyond. BrandYourself also helped Jill establish a stronger brand, position herself as a subject matter expert, and better protect her reputation going forward.
Jill
Jill Ombrello