Case Study: RSPB streamlines branded artwork production with BrandStencil

How RSPB use BrandStencil to manage all artwork production

The RSPB needed an online platform for its staff and volunteers to create personalized, on-brand marketing materials. Their challenge was to move away from an intranet-bound system to a more accessible internet-based solution that was easy to use, required minimal training, and would ensure strict brand consistency following a major rebrand. They partnered with BrandStencil to find a solution.

BrandStencil provided a charity brand management platform featuring a suite of editable templates for materials like leaflets and posters. The solution integrated with the RSPB's intranet via Single Sign-On for easy access. This implementation was highly successful, resulting in over 2,500 users creating 12,400 materials, which represented a potential annual saving of £100,000 and 7,200 hours for the organization.

RSPB

Joanne Treverton

RSPB