Case Study: Wadsworth Communications achieves nationwide content pickup with Brandpoint

Wadsworth Communications - Customer Case Study

Wadsworth Communications partnered with Brandpoint to support the GarageWowNow public relations campaign, which needed national exposure to help increase garage door sales. Their challenge was to craft releases that would capture editors’ attention across the country and earn placements.

Brandpoint edited Wadsworth’s article copy and headlines, refining the messaging for maximum pickup and distribution. The results were strong: articles averaged 1,300 online placements and 63 print placements, reaching 2.3 million in circulation and 36 million in total audience, with coverage in leading news sites and dailies.

Wadsworth Communications

Tom Wadsworth

Wadsworth Communications