Case Study: Luxury Automobile Manufacturing Company achieves $640K annual creative agency savings and under-15-minute ad customization with BrandMuscle

Prominent Auto Brand Switches to BrandMuscle ​to Increase Savings and ROI

Luxury Automobile Manufacturing Company had relied on a legacy ad builder since the early 2000s but needed a far more dynamic, scalable solution to streamline ad creation across models, offer types, media and sizes. They engaged BrandMuscle and its marketing automation platform to gain better speed-to-market, brand control and dealer-level customization.

BrandMuscle implemented its platform to expand ad customization for print and digital, eliminating much external resizing and centralizing campaign planning for dealers. The switch produced measurable impact: $640K in annual creative agency savings, under 15 minutes to customize and send brand‑compliant dealer ads to production, and a 437% increase in web banner use after launch—demonstrating BrandMuscle’s ROI and operational benefits.