Case Study: Four Roses Bourbon reduces costs by 36% with BrandMuscle’s Consolidator

Four Roses Bourbon reduces costs by 36% with BrandMuscle

Four Roses Bourbon, a leading Kentucky bourbon distillery, faced an inefficient process for managing its high-volume, complex print campaigns for point-of-sale materials. The challenge involved relying on Excel spreadsheets, which required heavy email usage, too many resources for oversight, and generated excess print orders without proper tracking. To address this, they partnered with vendor BrandMuscle.

BrandMuscle implemented its Consolidator platform, which provided a single, centralized system for managing all print orders. This solution streamlined the ordering process, provided transparency into production, and enabled bulk ordering. The results were significant, with Four Roses saving over $91,000, achieving a 36% reduction in unit cost, and seeing a 45% increase in print volume.

Four Roses Bourbon