Case Study: Large Telecommunications Company achieves 300% increase in conversions and 700% Google-referred traffic with BrandMuscle’s LocationBuilder

BrandMuscle Rebuilds Online Foundation for Large Telecommunications Carrier and Organic Search Traffic Skyrockets

BrandMuscle was engaged by a national telecommunications carrier that needed to better connect consumers with its local dealer network. Despite substantial prior investments, the carrier’s dealers were virtually invisible to consumers searching online for local telecommunications products and services, so BrandMuscle was brought in to diagnose and fix the visibility problem.

BrandMuscle conducted an in-depth assessment, identified issues like duplicate content and slow page speed, and launched the carrier’s new dealer sites on its LocationBuilder™ platform—rolling out unique local pages for each of the carrier’s 2,288 store locations and onboarding 53 dealers. BrandMuscle’s work produced a 300% increase in conversions, a 700% increase in Google-referred traffic, and nearly 53,400 conversions since launch, far exceeding expected ROI.