Case Study: Famous Smoke Shop boosts conversion and saves $130,000 with BrandLock

Famous Smoke Shop saves $130,000 and lifts conversions 2.92% with BrandLock

Famous Smoke Shop, a large American-owned online cigar retailer, faced a significant challenge with customer journey hijacking. Unauthorized ads and pop-ups were being injected into their customers' browsers, disrupting the shopping experience and diverting traffic away from their site, which hurt their conversion rates and revenue. They turned to BrandLock to find a lasting solution to this problem.

BrandLock implemented its Shield solution to prevent these disruptive ad injections and create a frictionless online experience. Following that, they deployed the Engage solution to deliver personalized promotions and manage coupon codes. This comprehensive approach from BrandLock yielded impressive results: Famous Smoke Shop saved $130,000 in affiliate commissions, increased its conversion rate by 2.92%, and saw a 3.31% revenue lift.

Famous Smoke Shop