Case Study: BUBS Naturals boosts conversion and revenue with BrandLock

BUBS Naturals lifts revenue per visit 7.49% with BrandLock

BUBS Naturals, a health and wellness company, faced a challenge with browser-injected ads and malware that were disrupting the online customer experience on its eCommerce site. These unauthorized ads, which the internal team could not see, were placed by browser extensions and were negatively impacting conversions. To address this, they partnered with the vendor BrandLock and implemented its Shield solution.

BrandLock's Shield solution was deployed with a single line of code to identify and block the malicious ads. The results were significant, with BUBS Naturals achieving a 7% average conversion rate lift and a 7.49% increase in revenue per visit. BrandLock's protection created a distraction-free shopping experience that directly boosted online revenue and decreased the site's bounce rate by 5.9%.

BUBS Naturals