Case Study: Go Rhino achieves real-time dealer engagement and clearer product communication with Brandlive

Go Rhino Charges Through Communication Clutter With Brandlive

Go Rhino, a leading manufacturer of aftermarket auto accessories, faced a persistent challenge getting new product details to the "jobbers"—the installers and resellers who sell and install their products. Email and phone outreach lacked the immediacy and clarity needed to convey complex product features and installation guidance.

By using Brandlive’s live interactive video platform, Go Rhino delivered live product launches, installation demos and a behind-the-scenes SEMA booth tour with real-time Q&A and hands-on support from Brandlive. The sessions generated instant feedback, improved understanding of product functionality and installation, boosted engagement with the installer community, and established live video as a core channel for future marketing and training.

Go Rhino

Peter Taylor

General Manager