Case Study: Lucid streamlines on-brand documents with Brandfetch's Brand API

How Lucid streamlines customer-facing documents using the Brand API

Lucid, a visual collaboration suite with 70 million users, faced the challenge of enabling its customers to effortlessly create on-brand documents, a frequent user request. Their sales, consulting, and engineering teams were spending significant time searching for and implementing correct brand assets like logos and colors for client-facing materials, which hampered efficiency and workflow.

By integrating the Brandfetch API into their Lucidchart and Lucidspark products, Lucid provided users with instant, direct access to a vast repository of brand assets. This solution, implemented in under a week, saved customer-facing teams countless hours, strengthened brand compliance, and empowered them to create polished, engaging collateral more efficiently. The integration successfully serves their extensive user base, which includes 99% of the Fortune 500.

Lucid

Christopher Bailey

Professional Services Consultant