Case Study: Lynkwell achieves explosive EV brand growth with BrandExtract

Lynkwell boosts web traffic 3x with BrandExtract

Lynkwell, a leader in EV charging technology, faced a challenge with brand fragmentation that impeded its growth and undermined its market position. The company engaged the vendor BrandExtract for a complete brand reinvention to bring clarity and consistency to all its touchpoints.

BrandExtract repositioned Lynkwell as an essential connector of the EV ecosystem and developed a vibrant new brand identity, including a "beacon" logo and a comprehensive digital platform. This solution resulted in a dramatic performance-driven uplift, including a 3x increase in web traffic, 419% higher page views, and a 180% increase in inbound lead generation for Lynkwell.

Lynkwell