Case Study: ThomasNet modernizes its brand and digital presence with Brandemix

ThomasNet - Customer Case Study

ThomasNet, a subsidiary of Thomas Publishing Company, LLC, needed to modernize its brand and communicate that it belonged in the 21st century despite its 19th-century origins. Brandemix was brought in to support the company with branding, corporate communications, and digital/interactive services.

Brandemix overhauled ThomasNet’s brand with a new brand architecture, refreshed identity, flexible stationery system, client portal website, internal websites, case studies, and a comprehensive brand guideline. The result was a cohesive brand platform designed to connect buyers and suppliers and support the internal marketing team, though the case study does not provide measurable metrics.

ThomasNet