Brandemix
38 Case Studies
A Brandemix Case Study
Bloomingdale’s, the upscale department store chain owned by Macy’s, Inc., needed help filling seasonal and full-time sales associate roles. To address this hiring challenge, Bloomingdale’s engaged Brandemix for recruitment advertising support.
Brandemix launched a multi-faceted recruitment campaign that focused heavily on print and college recruiting, supported by campus recruiting and event marketing. The case study does not provide specific performance metrics, but Brandemix helped Bloomingdale’s build a broader recruitment effort to attract candidates for open positions.