Case Study: Skirt Sports grows ambassador-driven sales and UGC with BrandChamp

Skirt Sports grows ambassador referrals to 15% of sales with BrandChamp

Skirt Sports, a community-focused running apparel brand, faced the challenge of managing its rapidly growing brand ambassador program which had expanded from 25 to over 1,000 members. Using spreadsheets and documents was no longer effective, leading to disorganized and directionless social media efforts from ambassadors. They needed a streamlined and automated solution to manage the program efficiently and facilitate future growth, a solution they found after a long search with BrandChamp.

Using BrandChamp, Skirt Sports integrated five systems into one platform to seamlessly manage ambassador applications, profiles, communication, and rewards. The solution also integrated with their social media and e-commerce, providing control and the ability to track program effectiveness. The results were significant, with BrandChamp helping to acquire thousands of new customers and generate 25,000 ambassador social posts, 70,000 Instagram photos, and 38,000 new Facebook followers, all while allowing the company to spend less time managing the program.

Skirt Sports