Case Study: Primitive Skateboarding boosts wholesale growth with Brandboom

Primitive Skateboarding processes 20,000+ wholesale orders with Brandboom

Primitive Skateboarding, a skateboard and streetwear brand, needed a B2B sales platform that could handle its complex wholesale operations without friction. Their challenge was to find a solution that combined beautiful presentation with seamless functionality for sales reps, retailers, and operations teams, all while catering to their aesthetically driven market. They chose Brandboom for its superior user experience.

Brandboom provided a platform with zero friction that was easy for all users to adopt. The solution processed over 20,000 orders and close to $40 million in lifetime wholesale sales for Primitive, including $20 million in a single year. Over a decade of use, Brandboom scaled with the brand, ensured sales continued uninterrupted through system changes, and allowed for impressive collection presentations with embedded video and imagery.