Case Study: Piwik PRO achieves stronger brand reputation and marketing insights with Brand24

Maximizing Brand Reputation and Marketing Insights Piwik PRO's Media Monitoring Strategy

Piwik PRO, a company operating in the cybersecurity and internet analytics space, needed to better manage brand reputation and gather market insights in a sensitive, credibility-driven industry. To do that, it turned to Brand24 and its social listening/brand monitoring platform to keep track of online mentions and discussions around the brand.

Brand24 helped Piwik PRO monitor brand image, measure the effectiveness of marketing activities, and analyze sentiment across markets and regions. The solution provided actionable insights for PR and marketing teams, supporting smarter campaign decisions and more informed reputation management, though the case study does not share specific numerical results.

Piwik PRO

Marcin Pluskota

PR Manager