Case Study: Fello achieves up to 40% more closed deals with Brand24

How Fello Closed up to 40% More Deals with Brand24 Insights

Fello used Brand24 to prepare for client pitches and uncover the real story behind market conversations. The team needed more than vanity metrics—they wanted actionable insights into social sentiment, public mentions, competitor chatter, and the voices shaping perception in each market.

With Brand24, Fello analyzed sentiment patterns, tracked conversation spikes, and identified key influencers, journalists, customers, and critics. The result was sharper, more credible pitches that helped Fello close up to 40% more deals, while also repositioning the agency from a vendor to a strategic advisor.

Fello

Zachary Ronsky

Co-funder