Brand Vision
52 Case Studies
A Brand Vision Case Study
Brand Vision was hired by Wiidookdaadiwin, an Indigenous wellness organization, to address key website challenges. The existing site presented technical and sensitive wellness content to diverse audiences without clear next steps, especially on mobile. It also lacked provable accessibility compliance, relied on scattered PDF resources, and used a CMS that was difficult for staff to manage.
The solution involved Brand Vision designing and building a new, accessible website with a modern CMS and a component library for easy in-house updates. They implemented a task-based information architecture, WCAG 2.1 AA/AODA-compliant accessibility features, a secure resource repository, and performance optimizations. The new site transformed complex materials into clear next steps, resulting in faster wayfinding, accessible content, and an editor workflow the internal team could manage confidently in minutes.